Emerson Lakes' Priority List Offers Lots of Perks

When Pam Emerson received a brochure for Emerson Lakes, an Erickson Senior Living community under construction in Lakewood Ranch, Fla., her interest was piqued.
Not only does the community share her last name, but it is located just ten minutes from where she and her husband George Gunzl have lived for the last eight years.
The more Pam and George learned about Emerson Lakes, the more they liked it. But it wasn't until several friends began to show an interest in a move to the community that they began to consider it for themselves.
"We thought it would be smart to go on the Priority List and know that we have the option of moving to Emerson Lakes, even if it's a number of years down the road," Pam explains. "It's gives us peace of mind to know that we have a definite position here. We're being proactive in preparing for the future."
Step by step
That "definite position" refers to the place in line Pam and George secured when they paid the fully refundable, onetime $1,000 deposit to join the Priority List.
"Priority List members have right of first refusal on desired residences, based on the date they joined," explains Sales Counselor Michael Fletcher. "So, the earlier you join, the earlier floor plans will be offered to you."
Fletcher, who spent five years in Maryland real estate as part of the preferred agency partner for Riderwood and Charlestown, two other Erickson Senior Living communities, notes that the Priority List is an excellent planning tool.
"Even if you're unsure of the timing of your move when you join, residences will still become available to you before members of the public," he says. "That's a real advantage."
He continues, "Once you join, you can think about your timeline and any requirements you have for your residence--location or view, for example. And our team is always here to help, if you need it!"
Once you establish your timeline and decide on your ideal floor plan, you can tap into another Priority List perk--Erickson Realty and Moving Services. From preferred real estate agents to professional moving companies, you'll have access to all the resources you need to experience a smooth move to your new home.
"The Priority List enables you to create a detailed plan and really get to know the people who will help you execute it," says Fletcher. "Peace of mind might be a greatest benefit that the Priority List offers."
Staying informed
Priority List members also benefit by receiving regular community updates from the team before the same information is released to the general public.
Construction updates, floor plan information, restaurant menu plans, and details about amenities and services are some of the particulars that are shared through newsletters and at events.
"We communicate with our Priority List members often," Fletcher notes. "We share videos from the construction site, floor plan design options, and other details to keep them in the loop with the latest information about Emerson Lakes."
In addition, members are invited to exclusive events, where they can meet and socialize with other Priority List members who are also determining their timeline and ideal residence.
"Meeting people who are experiencing the same process can be really helpful," says Fletcher. "It's a great way to bond with potential future neighbors."
The right choice
Pam and George were thrilled to plan for their future at Emerson Lakes. As a continuing care retirement community, it offers all levels of care the couple might need in the future, removing any potential burden from their children.
"We were so impressed with Emerson Lakes that we didn't look at other senior communities," George notes.
They also appreciate that they won't need to worry about their residence's upkeep and repairs or the rising cost of homeowner's insurance.
"We've been impressed with all of the people we've met, all of the events we've attended, and all of the plans we've heard about as well," says George.
"I'm very excited to think that, in the future, there's something like a utopia waiting for us."
Invest in your future self at Emerson Lakes. From top-notch amenities to maintenance-free residences, you are sure to live your retirement to the fullest. Request more information today!