Erickson Senior Living to Hold November 17 Baby Boomers' Aging Parents Tweetchat

October 18, 2011

ERICKSON LIVING TO HOLD A NOVEMBER 17 BABY BOOMERS' AGING PARENTS TWEETCHAT TO HELP ADULT CHILDREN OBTAIN INVALUABLE RETIREMENT ADVICE VIA SOCIAL MEDIA
NOVI, MI (October 18, 2011)  - A first in the senior housing industry....on November 17, 2011, Erickson Living, the manager of Fox Run in Novi,  is leveraging one of the world's largest social networking and microblogging services (Twitter) to join in a conversation with the adult children of seniors who are looking for important information about retirement living for their parents. This TweetChat is scheduled from 1:00 p.m. to 3:00 p.m. (Eastern Standard Time), and will include the participation of Erickson Living's leadership team members from throughout the country - including, public relations, sales and marketing, resident life and health care professionals.
More than ever, baby boomers are engaging on important healthcare and aging topics with their parents. Research reflects that when an aging relative needs to move, just about everyone struggles to start the dialog and has many questions. For example, what type of medical services is available at a continuing care retirement community? That's why this virtual discussion forum, which can be accessed at Twitter hashtag -- #ELLife, provides the perfect opportunity for boomers and others to share ideas on how to help parents enjoy their retirement years to the fullest. Another option for accessing this discussion is to go to - TweetChat (tweetchat.com) and key in ELLife in the hashtag box at the top of the page. Anyone planning on joining this discussion has the option of submitting their questions in advance at the same Twitter hashtag or at @ddunne1.
Fortunately, as leaders in the senior housing industry, Erickson Living's professionals understand how listening is key and how this type of discussion can serve to address the critical issues that can lead to parents beginning a new chapter in their lives and truly enjoy it!

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